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Lori Bruno, CPMR

Director of Distribution - NorCal

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Lori Bruno, CPMR

Territories

Northern California
Northern Nevada

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About Lori

Lori brings a unique combination of industry expertise, relationship-building skills, and a genuine passion for helping customers succeed.

They say that in 2026, technology is the engine, but relationships are the fuel.  Lori has spent her career in the electronic component industry, focusing on that fuel. She gets out of bed every morning with one mission: to solve a problem.

Lori doesn't just sell components; she facilitates success for the "Holy Trinity"—our manufacturers, reps, and distributors. From navigating complex supply chain programs to final negotiations, she is committed to finding the "win-win" in every deal.

Lori is always open to a conversation about where our industry is headed. Feel free to send her a private message. 

When you work with Lori, you're not just gaining access to a network of world-class manufacturers. You're gaining a dedicated advocate who is invested in your success.

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